Friday, September 21, 2012

Trends in Teen Texting and Mobile Phones (3/3)

Some additional concepts from the Pew Research Center’s March 2012 teen cell phone usage study relate to location services.

Location services, such as Foursquare, have become more popular in recent years. Among teens, one in 20 regularly engages with such services, including similar features on Twitter and Facebook. Students who own smartphones “check in” more often than those who do not. Such activity also varies with users’ ages. Individuals age 17 lead the check-ins at 19 percent. Youth ages 15 and 16 follow. In contrast, those in the younger age brackets, such as 12 and 13, tend not to utilize location services at all. In another interesting finding, teens who engage in location services also tend to share other information, such as passwords, with people they know.

With an education in engineering and business, Rick Bolander currently leads a team at Gabriel Venture Partners, a firm he co-founded in California, in addition to his investment in Kajeet, a cellular phone company.